What is gloss?

Gloss is an optical term that describes a surface's ability to reflect light. A high-gloss paint surface is one that directly reflects light with minimum hazing or diffusion. Dirt, grime and other contaminants on the surface of a car's paint absorb and diffuse light, reducing gloss and making the finish look dull and lifeless.

No paint--even the new so-called "no-wax" varieties--will remain glossy if it is neglected and exposed to environmental contamination.

For more information call our Customer Care Center at 1800 347 570, and talk with a surface care specialist. Or, use the convenience of
e-mail.