Why must I wax so often?

In addition to countless environmental factors, catalytic emissions from the cars in front of you are depositing hydrochloric or sulfuric acid particles on your car's upper surfaces. All of these contaminants take a toll on your car's paint if the finish is not properly maintained.

Imagine what would happen if you only brushed your teeth once a year. The buildup could lead to costly dental repairs. And your teeth might never look as good as they did before.

Your car's paint is constantly exposed to the elements and needs regular care to keep looking its best, too.

If you neglect your car, a good paint job could cost $4,000. If you decide to sell your vehicle without a new paint job, it could cost you anywhere from $500 to $5,000 in lost trade-in value, depending upon the age and type of automobile you have.

"You can expect from $500 to $5,000 more at resale time from a well-detailed, sharp-looking vehicle, instead of one that's 'showing its age.' (Actually more for exotics and collectible cars.)" -Detailing Cars & Trucks, Do-It-Right Publishing, Inc.

For more information call our Customer Care Center at 1800 347 570, and talk with a surface care specialist. Or, use the convenience of
e-mail.